LazarBeam

From Construction to Content Creation

Lannan Eacott's journey into digital entertainment began far from a gaming setup. After leaving high school at age 15, he worked in his family's construction business. His initial foray onto YouTube in 2014 involved posting slow-motion demolition videos under the name CrushSlash. A setback, the theft of his recording equipment, led to a fresh start. On 4 January 2015, he registered a new channel named LazarBeam, a pseudonym borrowed from an old RuneScape character. He uploaded his first video to this channel on 16 February 2015.

The channel's early content focused on Let's Play and challenge videos, with a heavy emphasis on the Madden NFL series. Eacott's style was characterized by fast-paced commentary and humorous edits. His persistence paid off as the channel gradually built a dedicated audience, setting the stage for explosive growth with the arrival of a global gaming phenomenon. He also diversified his content over time to include more vlog and comedy style videos alongside his gaming footage.

The Fortnite Boom and YouTube Stardom

In 2018, LazarBeam's channel trajectory changed dramatically when he began creating content for Fortnite Battle Royale. His comedic takes and highly edited reaction videos resonated with a massive audience, catapulting him to the forefront of Fortnite content creation. By July 2019, he was ranked as the third-most-subscribed Fortnite streamer on YouTube, with over 10.8 million subscribers and more than 7 billion video views. Earlier that year, in April 2019, he had reached 10 million subscribers, becoming only the second Australian gaming content creator to hit that milestone.

His influence was formally recognized in December 2019 when YouTube's annual Rewind list named him the eighth-most-viewed content creator in the world for that year, with his videos accumulating 2 billion views in 2019 alone. Publications like Business Insider highlighted his signature style of comedic riffs, meme integration, and a specific editing technique using zooms and spliced graphics to amplify his reactions, often with a camera focused directly on his face.

Eacott's relationship with Fortnite was not without critique. He was openly critical of the game's tenth season in August 2019, specifically the introduction of an overpowered mechanical suit called the B.R.U.T.E., which he and others described as unbalanced. This disappointment contributed to a shift in his content focus towards Minecraft in 2019, although he welcomed a later update that restricted the suit's abilities. After the release of Fortnite's second chapter in October 2019, he expressed disappointment with the lack of content, and his videos further shifted away from the game.

Exclusive Streaming and Peak Events

January 2020 marked a significant business decision. LazarBeam, alongside fellow Australian creator Muselk, signed an exclusive live streaming deal with YouTube, moving his streams away from Twitch. To celebrate the deal, the pair held a 12-hour charity stream for Australian bushfire relief, raising 100,000 Australian dollars. His streaming reach was demonstrated in June 2020 during Fortnite's season-ending live event The Device, where his personal stream peaked at over 900,000 concurrent viewers.

His status as a top creator was reaffirmed by YouTube in December 2020, when he was listed as the ninth top content creator of the year globally, the sixth-most-viewed gaming creator, and one of the top live streamers by views for 2020. As of January 2026, his main channel has over 23.3 million subscribers and 10.09 billion video views, ranking as the fourth-most-subscribed and eighth-most-viewed channel from Australia on the platform.

The Click Collective and Charity Work

In September 2018, Eacott's rising profile led to an invitation to join Click, an entertainment collective of Australian gaming personalities also known as the Click Crew. This collaboration produced popular group content. The collective was also central to major charity efforts. In early January 2020, before his exclusive YouTube deal, Eacott, Muselk, and the other Click members conducted a 36-hour charity stream for Australian bushfire relief, raising over 300,000 Australian dollars.

The Click group later announced in July 2020 that they would stop filming collaborative videos for the foreseeable future, with members wanting to spend time working on their own individual content. Eacott remains represented by Click Management for his business affairs, alongside the larger agency WME. He has also partnered with the production company Rooster Teeth.

Expanding Beyond YouTube Gaming

LazarBeam's ventures extend well beyond video uploads and streaming. In 2022, he co-created an arena shooter game called World Boss with YouTuber Fresh, developed in collaboration with Australian studio PlaySide Studios. The game was available on Steam until its servers were shut down and it was removed in March 2026.

He has also made forays into traditional media and business investments. His acting debut came in the 2021 film Free Guy, where he appeared as himself alongside streamers Ninja and Jacksepticeye. In July 2023, he invested in notwoways, a sneaker brand owned by fellow YouTuber Callux. Furthermore, in June 2022 he signed an ad sales partnership with Studio71, where the company would specifically pitch his YouTube videos to advertisers.

Personal Life and Identity

Lannan Eacott was born and raised in Central Coast, New South Wales, Australia. He attended Mackillop Catholic College. He has two brothers and a sister, Tannar, who is also a YouTuber with over a million subscribers. A personal touch of his online persona is permanently inked on his body. In early 2019 he had his catchphrase yeet and his Fortnite item shop code, code lazar, tattooed on his left arm.

In November 2024, he announced his engagement to Ilsa Watkins. The couple married on 23 March 2026. His channel continues to be a major force, having surpassed 20 million subscribers in May 2022.